I thoroughly enjoyed working on this project with Tattoo. They gave me the time and freedom to write and design this entire campaign.
The feeling I always get when I arrive at the fair is all the memories of being a kid and sheer joy the events food, lights, rides and shows created. I wanted to capture this feeling through a design that was type dominant and in a color scheme that was inspired by the North Carolina State flag. The retro typefaces, bright lights and fun writing made this the perfect campaign. I love the fair and I love this work almost as much.